Mathilde Boulachin, president of Pierre Chavin, participates in the Jury of the Victoires du Liège 2023 in Paris. The event consists in rewarding among the nominees of the French mass distribution their initiatives of the year. This event is organized by Rayon Boissons. The results will be revealed during WineParis 2023. The main themes are the best initiatives in terms of: merchandising, digital, wine fairs, marketing, CSR and especially the best retailer of the year.
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