In its special beverages edition, Le Monde de l’Épicerie Fine explores the rapid growth of non-alcoholic alternatives and highlights the companies driving innovation across the category. Maison Chavin is presented as one of the pioneering players in dealcoholized wines and premium non-alcoholic beverages.
The article examines evolving consumer behaviours driven by moderation, wellness and the growing NOLO movement. Within this context, Maison Chavin reports that non-alcoholic products now account for more than half of its business activity.
Interviewed by journalist Olivier Costil, Mathilde Boulachin, co-founder of Maison Chavin, shares her perspective on the continued growth of dealcoholized wines and the future potential of the category in France.
This media coverage reinforces Maison Chavin’s position as a key contributor to innovation in premium alcohol-free alternatives and to the transformation of drinking occasions worldwide.
